public image

How others see

Public image is how a person or organization is perceived by the general public.

Politicians, celebrities, and corporations cultivate their public image through careful presentation and media management: The scandal damaged his public image.

The term implies a constructed persona that may differ from private reality: She hired a publicist to polish her public image.

celebrity

fame

Public recognition, widespread

  • starLuminous astronomical object
  • iconPictorial screen symbol
  • megastarExceptionally famous entertainer

superstar · A-lister · influencer · tabloid · paparazzi · red carpet · headline · media circus · fanbase · following

reputation

credibility

Quality inspiring trust

esteem · respectability · integrity · honor · goodwill · recognition · stigma · notoriety · infamy · scandal

persona

facade

Deceptive outward appearance

alter ego · presentation · performance · avatar · brand identity · stage presence · front · veneer · mystique · aura

perception

impression

Effect on the mind

stereotype · projection · iconography · symbolism · caricature · representation · optics · narrative · framing · spin

branding

logo

Company identifying symbol

slogan · tagline · endorsement · spokesperson · ambassador · merchandising · promotion · PR · media training · damage control

Categories
Opposites
visibility/audience

public imageprivate self

One's concealed inner identity

inner self · true self · private life · inner life · hidden self

authenticity/construction

public imageauthentic self

One's genuine identity

real self · true nature · inner truth · warts and all

exposure/concealment

public imagehidden self

Concealed true identity

secret life · behind the scenes · dirty laundry · skeletons in the closet · hidden depths

Family

public, image, profile, publish, republic, publication, publicity, publishing, published

Familiarity
Top 50,000
Profile
Used worldwide · Timeless · Abstract · Everyday, not technical · Rated G