campaign
Sustained promotional effort
A campaign is a connected series of operations or activities designed to achieve a particular goal.
Military campaigns involve coordinated battles and maneuvers across a theater of war.
Political campaigns aim to win elections through rallies, advertisements, and voter outreach.
Marketing campaigns promote products or causes.
The verb campaign means to engage in such organized efforts: She campaigned tirelessly for prison reform.
The unifying thread is sustained, strategic action toward a defined objective.
Voting document
- candidatePerson seeking selection
- caucusParty selection meeting
- debateFormal argument on issues
- electorateEligible voting body
endorsement · incumbent · nomination · platform · polling · primary · referendum · registration
Advocating to decision-makers
- activismDirect effort for reform
- petitionFormal written appeal
- grassrootsCommon people as political base
- awarenessState of perceiving reality
policy · reform · coalition · protest · legislation · nonprofit · cause · charity
Combat engagement area
- tacticsMethods to achieve goals
- strategyPlanned approach to goals
- infantryGround combat troops
- artilleryLarge-caliber battlefield weapons
siege · platoon · squadron · regiment · brigade · maneuver · offensive · logistics
Creating distinctive identity
- advertisementPaid promotional message
- promotionRank increase or publicity
- targetingSelecting as objective
- audienceGathered viewers collectively
analytics · conversion · engagement · influencer · SEO · content · demographics · reach
Festive formal occasion
- pledgeBinding promise given
- philanthropyGenerous giving for others
- raffleLottery for prizes
- telethonExtended charity broadcast
donation · donor · appeal · matching · crowdfunding · kickoff · goal · contribution
ballot
Voting document
electorate · endorsement · incumbent · nomination · platform · polling · primary · referendum · registration · runoff
lobbying
Advocating to decision-makers
- activismDirect effort for reform
- petitionFormal written appeal
- grassrootsCommon people as political base
awareness · policy · reform · coalition · protest · legislation · nonprofit · cause · charity · mobilization
battlefield
Combat engagement area
artillery · siege · platoon · squadron · regiment · brigade · maneuver · offensive · logistics · march
branding
Creating distinctive identity
- advertisementPaid promotional message
- promotionRank increase or publicity
- targetingSelecting as objective
audience · analytics · conversion · engagement · influencer · SEO · content · demographics · reach · brand
gala
Festive formal occasion
- pledgeBinding promise given
- philanthropyGenerous giving for others
- raffleLottery for prizes
telethon · donation · donor · appeal · matching · crowdfunding · kickoff · goal · contribution · sponsor
- group activitiesgroup games, voting, protest, group dance, group project
- civicsballot, election, ballots, Bill of Rights, branches of government
- democracyvote, voting, election, elections, ballot
- electionsballot, ballots, voter registration, candidates, polls
- politicsdemocracy, democrats, bill, balloting, GOP
- U.S. PoliticsCongress, senator, representative, president, vice president
campaigninaction
Deliberate nonmovement
inactivity · passivity · idleness · dormancy · lethargy
campaignimprovisation
Spontaneous, unplanned creation
spontaneity · impulse · whim · happenstance · randomness
- grassroots campaignCitizen-led political effort
- negative campaigningAttacking opponents during elections
- smear campaignOrganized defamation effort
- ad campaignPlanned marketing offensive
- political campaignEffort to win election
- campaign trailRoute of electoral speechmaking
campaigner, campaigns, campaigning, campaigned, campaigners, countercampaign, precampaign, advertising campaign, pre-campaign