telethon
Lengthy charity broadcast
A telethon is a lengthy television broadcast—typically lasting many hours—that solicits donations for a charity or cause.
The format combines entertainment segments with appeals to viewers to phone in pledges: The annual telethon raised millions for muscular dystrophy research.
The word blends television and marathon.
Voluntary charitable gift
- pledgeBinding promise given
- contributionSomething given to help
- sponsorFunder of activities
- goalDesired end result
thermometer · tote board · matching gift · corporate sponsor · phone bank · call center · volunteer · donor
To exist or dwell
- airtimeScheduled transmission period
- networkInterconnected system
- studioCreative professional's workspace
- cameraImage capturing device
anchor · host · microphone · satellite · transmission · viewer · coverage · programming
State of being diverse
- performancesStaged artistic presentations
- celebritiesWell-known public figures
- musical guestPerformer booked for entertainment
- comedyWork meant to amuse
sketch · auction · guest appearance · tribute · medley · ensemble · special guest · band
donation
Voluntary charitable gift
- pledgeBinding promise given
- contributionSomething given to help
- sponsorFunder of activities
goal · thermometer · tote board · matching gift · corporate sponsor · phone bank · call center · volunteer · donor · benefactor
live
To exist or dwell
- airtimeScheduled transmission period
- networkInterconnected system
- studioCreative professional's workspace
camera · anchor · host · microphone · satellite · transmission · viewer · coverage · programming · simulcast
variety
State of being diverse
- performancesStaged artistic presentations
- celebritiesWell-known public figures
- musical guestPerformer booked for entertainment
comedy · sketch · auction · guest appearance · tribute · medley · ensemble · special guest · band · singer
pledge drive
Broadcast solicitation for contributions
- phone-inRemote broadcast participation
- toll-freeWithout connection charges
- hotlineDirect emergency phone connection
operator · tally · milestone · incentive · premium · matching · recurring · one-time · anonymous · update
hours
Sixty-minute spans
- overnightSpanning evening to morning
- enduranceSustained effort capacity
- countdownBackward enumeration to zero
continuous · nonstop · extended · all-night · weekend · annual · tradition · milestone · record-breaking · round-the-clock
- fundraisingdonation, donations, donor, donors, fundraiser
- charity concertsbenefit concert, benefit show, Live Aid, Farm Aid, tribute concert
- -athon eventswalkathon, bikeathon, danceathon, swimathon, readathon
- televisionTV, broadcast, TV shows, TV series, networks
- tele- wordsTV, telegram, telescope, telecom, teleport
- awareness campaignscampaigns, advocacy, outreach, education, PSA
telethoncommercial
Paid broadcast promotion
TV spot · advertisement · bumper · promo · interstitial
telethoninfomercial
Extended TV sales broadcast
paid programming · sales pitch · product placement · advertisement · advertorial