demographics
Population data breakdown
Demographics refers to statistical data about populations, particularly characteristics like age, gender, income, education, ethnicity, and location.
The term usually appears in plural form and is essential in marketing, political polling, and social research.
The show's demographics skew younger than expected.
We need to understand the demographics of our customer base.
A demographic, in singular form, refers to a particular segment of a population: millennials are a key demographic for streaming services.
Newborns per capita measure
- fertilityCapacity for reproduction
- mortalityState of eventual death
- densityMass-to-volume ratio
- growthIncrease in size
decline · distribution · urbanization · migration · aging · households · families · size
Sequential listing of items
- headcountTotal of individuals present
- surveySystematic data collection
- tabulationOrganizing data systematically
- registryOfficial record of entries
documentation · questionnaire · sampling · respondents · microdata · aggregate · statistics · reporting
Growing older over time
- urbanizationPopulation shift toward cities
- migrationMovement to new territory
- millennialsThose born 1981-1996
- gentrificationWealthy influx displacing locals
Duration of existence
- genderSocial identity category
- ethnicityShared cultural heritage group
- raceCompetition of speed
- nationalityLegal belonging to country
birthplace · language · education · income · occupation · religion · citizenship · generation
Division into distinct levels
- inequalityUnequal distribution of resources
- assimilationAbsorbing into a whole
- unemploymentBeing without paid work
- cohortGroup sharing circumstances
segmentation · class · caste · kinship
Coexistence of diverse traditions
- pluralismCoexistence of differing views
- representationDepiction or likeness
- inclusionBeing made part
- equityImpartial treatment or ownership value
integration · coexistence · melting-pot · cosmopolitan · intersectionality · minority · majority · heterogeneity
birthrate
Newborns per capita measure
growth · decline · distribution · urbanization · migration · aging · households · families · size · rural
enumeration
Sequential listing of items
- headcountTotal of individuals present
- surveySystematic data collection
- tabulationOrganizing data systematically
registry · documentation · questionnaire · sampling · respondents · microdata · aggregate · statistics · reporting · methodology
aging
Growing older over time
- urbanizationPopulation shift toward cities
- migrationMovement to new territory
- millennialsThose born 1981-1996
age
Duration of existence
nationality · birthplace · language · education · income · occupation · religion · citizenship · generation
stratification
Division into distinct levels
- inequalityUnequal distribution of resources
- assimilationAbsorbing into a whole
- unemploymentBeing without paid work
cohort · segmentation · class · caste · kinship
multiculturalism
Coexistence of diverse traditions
- pluralismCoexistence of differing views
- representationDepiction or likeness
- inclusionBeing made part
equity · integration · coexistence · melting-pot · cosmopolitan · intersectionality · minority · majority · heterogeneity · composition
- surveyspoll, polls, survey, surveys, questionnaire
- census datapopulation census, national census, census forms, census form, census report
- phone surveyscall centers, call center, respondent, interviewers, interviewer
- Settlement Historypioneers, settlers, homesteaders, frontier, westward expansion
- TV ratingsratings, Nielsen, shares, viewers, households
- social studiescivics, social studies, maps, economics, community
demographicspersonal narrative
Self-told life account
case study · anecdote · profiles · personal history · autobiography
demographicspsychographics
Consumer personality-based segmentation
attitudes · values · motivations · beliefs · behaviors
demographicsindividual
One separate human being
biography · profile · case study · personal history · anecdote
- demographic changesAlterations in population composition
- voter demographicsCharacteristics of voting populations
- demographic shiftsChanges in population composition
- racial demographicsPopulation data by ancestry
- demographic dataInformation about population characteristics
- voting demographicsVoter population characteristics