targeted

Zeroed in on

Targeted means selected as a specific object of attention or action.

Targeted advertising aims at particular demographics.

A targeted attack focuses on a chosen victim rather than striking randomly.

Targeted sanctions apply to specific individuals or entities.

The word often implies deliberate selection based on certain characteristics: She felt targeted because of her beliefs.

aimed

crosshairs

Intersecting sighting lines

sniper · marksman · precision · trajectory · missile · projectile · rifle · archer · dart · arrow

deliberate

intentional

Done on purpose

willful · planned · strategic · tactical · methodical · systematic · conscious · studied · selective · specific

marketing

advertising

Paid promotional communication

campaigns · analytics · consumers · niche · data-driven · audience · conversion · outreach · promotions · profiling

discriminatory

profiling

Characterizing by patterns

scapegoating · bias · prejudice · racism · hate-crime · bullying · exclusion · marginalization · stereotyping · surveillance

military

strikes

Refusals to work collectively

bombing · raids · operations · surgical · elimination · neutralization · counterterrorism · reconnaissance · intelligence · covert

therapeutic

therapy

Curative mental treatment

chemotherapy · radiation · localized · site-specific · tumor · intervention · dosage · clinical · pharmaceutical · biologic

Categories
Opposites
specificity/focus

targetedindiscriminate

Lacking selective judgment

untargeted · broad · blanket · sweeping · widespread

intentionality

targetedrandom

Occurring without pattern

haphazard · arbitrary · accidental · aimless · chance

Phrases
Family

target, targets, targeting, targetable, retargeting, retarget, retargets, untargeted, micro-targeting

Familiarity
Top 20,000
Profile
Known to kids · Used worldwide · Timeless · Negative · Everyday, not technical · Rated G