target

What you seek

A target is something at which you aim a weapon or something that you establish as a goal.

If you achieve a target, you reach the goal: They met their sales target.

Before another noun, target characterizes the goal: target audience, target date.

In military contexts, a target is the thing aimed at with the goal of destroying it.

As a verb, target means to take aim at something.

If an audience is targeted, it is identified as a group to address or win over.

If something is on target, it is meeting expectations or is otherwise accurate, valid, and on course.

aim

crosshairs

Intersecting sighting lines

precision · shooting · marksmanship · archery · sniper · darts · trajectory · alignment · riflery · aiming

prey

hunting

Pursuing wild game

pursuit · chase · game · kill · hunt · tracking · camouflage · ambush · trap · snare

goal

aspiration

Strong desire for achievement

benchmark · quota · deadline · metric · KPI · deliverable · outcome · performance · threshold · projection

bullseye

dartboard

Circular scoring surface

darts · rings · score · hit · gold · quiver · competition · throwing · round · double

genetics

CRISPR

Gene-editing molecular machinery

  • genomeOrganism's total hereditary material
  • geneHereditary information unit
  • knockoutIncapacitating final blow

transgene · editing · mutation · sequence · locus · allele · vector · insertion · deletion · modification

victim

attack

Aggressive act against another

vulnerable · defenseless · casualty · exploitation · bullying · persecution · discrimination · profiling · retaliation · threats

retail

store

Retail establishment

brand · consumer · merchandise · clearance · cart · aisle · department · bargain · registry · wholesale

destination

arrival

Act of reaching destination

checkpoint · coordinates · location · endpoint · homing · GPS · guidance · tracking · bearing · heading

Categories
Opposites
directionality/trajectory

targetorigin

Starting point or source

source · starting point · point of departure · beginning · point of origin

agency/role in conflict

targetattacker

One who strikes first

aggressor · shooter · hunter · assailant · perpetrator

goal-setting/purpose

targetmethod

Orderly way of doing

means · way · approach · process · strategy

Phrases
Family

targets, targeted, targeting, target audience, targetable, target practice, target-like, off-target, untargeted

Familiarity
Top 20,000
Profile
Known to kids · Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G