moving targets
Goals that relocate
Moving targets are things that keep changing position, making them difficult to hit or track.
The phrase extends beyond literal projectiles to describe any goal, standard, or requirement that shifts before you can meet it: The project specs were a moving target—every time we finished one version, they wanted something different.
Often implies frustration with instability.
- goalsIntended end results
- shiftingChanging position or form
- shifting sandsConstantly relocating desert terrain
- adjustableAble to be changed
- changeableCapable of alteration
variable · fluid · dynamic · transient · skeet shooting · flexible · uncertain · hit or miss · trap shooting · malleable · trajectory · velocity · inconstant · ambiguity · scope creep · evasion · recalibration · metaphors
- Shootingmarksmanship, rifle shooting, competitive shooting, sport shooting, range
- fallaciesstraw man, red herring, circular reasoning, ad hominem, fallacy
- marksmanshipmarksmanship, dry firing, accuracy, aim, shooting technique