slogans

Catchy promotional phrases

Slogans is the plural of slogan—a short, memorable phrase used to promote a product, cause, or idea.

Advertising slogans aim to stick in the mind: Just Do It, I'm Lovin' It.

Political slogans rally supporters: Yes We Can, Make America Great Again.

The best slogans compress complex appeals into a few punchy words; the worst become empty clichés.

advertising

tagline

Memorable branding phrase

billboard · marketing · publicity · promote · endorsement · pitch · copywriting · catchphrase · spot · plug

motto

creed

Statement of belief

credo · guiding principle · rallying cry · battle cry · byword · axiom · dictum · mission statement · ethos · philosophy

political

campaign

Organized effort toward goal

chant · protest · movement · grassroots · revolution · activism · mobilize · solidarity · resistance · partisan

catchy

memorable

Worth holding onto

  • hookCurved catching device
  • earwormInescapable catchy melody
  • rhymeMatching terminal sounds

punchy · snappy · witty · pithy · zingy · succinct · rhythmic · repetition · alliteration · wordplay

persuasive

rhetoric

Art of persuasive language

emotive · compelling · resonate · rallying · mobilizing · provocative · powerful · impactful · conviction · eloquence

Categories
Opposites
depth of communication

sloganstreatises

Formal scholarly compositions

dissertations · elaborations · expositions · white papers · manifestos

rhetorical purpose

sloganslogical proofs

Valid argument chains

qualifications · caveats · disclaimers · fine print

discourse formality

slogansacademic papers

Formal research publications

scholarly works · peer-reviewed articles · technical documentation · legal briefs

Phrases
Family

slogan, sloganize, sloganeering, sloganizing, sloganeer, sloganeers

Familiarity
Top 50,000
Profile
Known to kids · Used worldwide · Timeless · Everyday, not technical · Rated G