location-based

Tied to place

Location-based describes services, features, or technologies that use geographic position to deliver relevant information or functionality.

A location-based app might show nearby restaurants or track a delivery in real time.

Location-based advertising targets users when they're near a store.

The term appears most often in discussions of mobile technology and GPS-enabled devices.

technology

GPS

Satellite-based location technology

tracking · mapping · navigation · beacon · check-in · proximity · coordinates · triangulation · cellular · geocoding

services

Yelp

Business review platform

nearby · recommendations · directions · transit · routing · discovery · places · listings · reviews · notifications

privacy

surveillance

Systematic observation of subjects

permissions · anonymization · sharing · exposure · monitoring · stalking · safety · settings · controls · boundaries

gaming

augmented-reality

Digital content superimposed on surroundings

  • ARTech blending real, virtual
  • geocachingGPS-based outdoor treasure hunting
  • IngressLocation-based faction warfare

exploration · landmarks · portals · waypoints · scavenger · real-world · outdoor · adventure · discovery · checkpoints

marketing

targeted

Chosen for specific attention

retail · storefronts · customers · engagement · conversion · analytics · demographics · behavior · hyperlocal · audience

Opposites
spatial dependency

location-basedlocation-agnostic

Not tied to place

placeless · untethered · virtual · mobile · portable

scope of applicability

location-baseduniversal

Affecting all equally

global · ubiquitous · worldwide · borderless · omnipresent

Family

location, locate, located, locating, locator, locality, localization, localize, localized

Familiarity
Top 500,000
Profile
Used worldwide · Timeless · Everyday, not technical · Rated G