name brand
Not store brand
Name brand refers to products sold under a well-known manufacturer's trademark, as opposed to generic or store-brand alternatives: I only buy name-brand cereal.
The term often implies higher quality, though sometimes just higher price.
As an adjective, it describes such products: name-brand medications cost more than generics.
Expensive nonessential comfort
- premiumAdded cost for better
- high-endPremium quality tier
- designerOne who plans appearances
- exclusiveLimited to one group
elite · upscale · status · sophistication · quality · reputation · heritage · refinement
Company identifying symbol
- trademarkRegistered commercial identifier
- monogramInterlaced personal initials
- insigniaDistinguishing mark of rank
- labelIdentifying attachment or marker
packaging · tagline · iconography · typeface · recognizable · distinctive · signature · proprietary
Company identifying symbol
- trademarkRegistered commercial identifier
- advertisingPaid promotional communication
- endorsementFormal expression of support
- sloganMemorable promotional phrase
campaign · sponsorship · placement · ambassador · licensing · franchise · merchandising · visibility
Sales to end users
- consumerOne who acquires goods
- productManufactured item for sale
- merchandiseCommercial products offered
- pricingEstablishing monetary amounts charged
markup · wholesale · distributor · outlet · counterfeit · knockoff · generic · imitation
Deep, loyal commitment
- allegianceLoyalty owed to authority
- preferenceFavored choice among alternatives
- attachmentConnection or fondness
- affinityNatural liking or attraction
trust · familiarity · habit · evangelism · fandom · collector · enthusiast · advocate
luxury
Expensive nonessential comfort
exclusive · elite · upscale · status · sophistication · quality · reputation · heritage · refinement · distinction
logo
Company identifying symbol
- trademarkRegistered commercial identifier
- monogramInterlaced personal initials
- insigniaDistinguishing mark of rank
label · packaging · tagline · iconography · typeface · recognizable · distinctive · signature · proprietary · registered
logo
Company identifying symbol
- trademarkRegistered commercial identifier
- advertisingPaid promotional communication
- endorsementFormal expression of support
slogan · campaign · sponsorship · placement · ambassador · licensing · franchise · merchandising · visibility · awareness
retail
Sales to end users
- consumerOne who acquires goods
- productManufactured item for sale
- merchandiseCommercial products offered
pricing · markup · wholesale · distributor · outlet · counterfeit · knockoff · generic · imitation · authentic
devotion
Deep, loyal commitment
- allegianceLoyalty owed to authority
- preferenceFavored choice among alternatives
- attachmentConnection or fondness
affinity · trust · familiarity · habit · evangelism · fandom · collector · enthusiast · advocate · patron
- brand classification
- pharmacypharmacist, pharmacy, prescription, dispensing, prescriptions
- buying factorsprice, cost, value, quality, convenience
- superstoreWalmart, supercenter, grocery, checkout, shopping cart
- groceriesfruits, grocery store, melons, supermarket, watermelon
- grocery tradesupermarket, grocery store, corner store, bodega, convenience store
name brandgeneric
Not brand-name
store brand · no-name · private label · off-brand · house brand
name branddiscount brand
Lower-priced product line
economy brand · no-frills · basic · generic · knockoff
name, brand, branded, branding, brands, brand name, rebranding, rebrand, unbranded