endorsing

Giving official approval

Endorsing is expressing public support or approval for something or someone: The union is endorsing the Democratic candidate.

It can also mean signing the back of a check to cash or deposit it, or adding one's signature to a document to validate it.

A celebrity endorsing a product lends their name and reputation to promote it.

supporting

backing

Aid or sponsorship

promoting · bolstering · affirming · validating · getting behind · lending support · cosigning · seconding

recommendation

testimonial

Statement praising someone's qualities

praise · backing · attestation · corroboration · assurance · tribute · kudos · accolade · referral · character reference

approval

approval

Favorable opinion given

validation · confirmation · assent · authorization · acceptance · agreement · certification · accreditation · permission · acknowledgment

promotion

advertisement

Paid promotional message

brand ambassador · campaign · commercial · product placement · sponsorship deal · paid partnership · publicity · marketing · pitch · plugging

financial

sponsoring

Funding an activity officially

financing · patronage · benefactor · backer · investor · donor · patron · angel investor · stakeholder · grant-making

political

candidate

Person seeking selection

platform · nomination · primary · caucus · voter · ballot · party · coalition · PAC · super PAC

Categories
Opposites
approval/support

endorsingopposing

Standing against something

rejecting · disapproving · condemning · denouncing · deprecating

authorization/permission

endorsingforbidding

Intimidatingly stern or hostile

prohibiting · vetoing · banning · blocking · disallowing

promotion/advocacy

endorsingdenouncing

Publicly declaring disapproval

discouraging · opposing · attacking · condemning · undermining

Family

endorse, endorsement, endorsed, endorser, endorses, endorsements, endorsers, endorsable, unendorsed

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