TV spot
Aired promotional segment
A TV spot is a brief television advertisement, typically 15, 30, or 60 seconds long.
The term comes from the idea of a specific slot or position in the broadcast schedule: The campaign bought TV spots in key swing states.
Spot distinguishes these short ads from longer infomercials or sponsored programming.
- commercialPaid broadcast promotion
- advertisementPaid promotional message
- adPromotional message
- promoBrief publicity piece
- broadcastTransmitted media signal
airtime · jingle · slogan · prime time · time slot · ad break · channel · network · local affiliate · sponsor · thirty-second · campaign · pitch · call to action · voiceover · product · brand · brand awareness
- advertisingad, ads, ad campaign, ad campaigns, advertising campaign
- broadcast termsprimetime, commercial, ad slot, interview, segment
- publicitypublicity, PR, press conference, publicist, press release
- campaign mediacampaign ad, political ad, negative ad, radio ad, bumper sticker
- commercial productioncommercial, promo video, video ad, infomercial, digital ad
- film promotiontrailer, teaser, poster, premiere, press junket
TV spotbillboard
Large outdoor advertising structure
print ad · newspaper ad · magazine ad · direct mail · poster
TV spotnews segment
Discrete broadcast story unit
documentary · news story · television program · press coverage · public service announcement
TV, spot, television, televise, televised, televising, spots, spotted, spotting