print ad
Newspaper sales pitch
A print ad is an advertisement appearing in printed media—newspapers, magazines, brochures, or flyers.
The term distinguishes these from digital, broadcast, or outdoor advertising: The campaign included print ads in major newspapers and a TV spot.
Print ads remain common in trade publications and direct mail despite the shift toward online marketing.
- magazineBound periodical with articles
- glossySmooth and shiny
- headlineNews article title
- sloganMemorable promotional phrase
- call to actionPrompt urging immediate response
copy · layout · campaign · flyer · brochure · spread · above the fold · circulation · banner · tagline · coupon · brand · marketing · poster · insert · graphic · newspaper · full-page
- advertisingad, ads, ad campaign, ad campaigns, promotional campaign
- fashion marketingfashion model, fashion photographer, fashion shoot, fashion show, fashion spread
- marketing materialsbrochure, flyer, poster, banner, billboard
- promo materialsflyer, brochure, pamphlet, booklet, leaflet
- Ad Awardsgold, silver, bronze, best in show, winner
- ad copyheadline, tagline, slogan, body copy, call to action
print adTV commercial
Televised promotional segment
radio ad · digital ad · online ad · video ad · radio spot
print adnews article
Published report of events
editorial · feature story · journalism · news coverage · op-ed
print adnews article
Published report of events
editorial · feature article · news story · journalism · opinion piece