ad break

Program pause for sponsors

An ad break is an interruption in broadcast programming for commercials.

Television and radio shows pause at scheduled points for advertising: We'll be right back after the ad break.

The term also applies to online video content with mid-roll advertisements.

British English; Americans more often say commercial break.

Related

prime time slot · jingle · mute · snack · bathroom · remote · channel · channel surfing · interruption · promo · be right back · station · broadcast · thirty-second · skip · DVR · skip button · fast forward

Categories
Opposites
program content vs. commercial interruption

ad breakprogram

Planned sequence of actions

the show · programming · entertainment

continuity vs. interruption

ad breakpremium content

binge-watching · streaming

Family

break, breaks, breaking, broke, broken, advert, advertise, advertisement, advertising

Familiarity
Top 200,000
Profile
Known to kids · Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G