PSA

Free awareness spot

PSA is the standard abbreviation for prostate-specific antigen, a protein produced by the prostate gland.

Elevated PSA levels may indicate prostate cancer, though other conditions can also raise them: His PSA came back high, so they scheduled a biopsy.

PSA also stands for public service announcement—a message broadcast in the public interest: The PSA about drunk driving ran during the Super Bowl.

In informal speech, people use PSA to preface helpful information they want to share: PSA: the coffee shop on Main Street closes early on Sundays.

announcement

broadcast

Transmitted media signal

notification · bulletin · advisory · warning · notice · statement · information · news · update · radio

advertising

commercial

Paid broadcast promotion

campaign · sponsorship · media · promotion · branding · targeting · demographic · reach · exposure · placement

civic

volunteerism

Unpaid community assistance

welfare · outreach · activism · advocacy · service · donation · fundraising · citizenship · engagement · responsibility

awareness

campaign

Organized effort toward goal

prevention · advocacy · information · health · safety · recognition · understanding · sensitization · enlightenment · messaging

Categories
Opposites
commercial intent

PSAcommercial

Paid broadcast promotion

advertisement · ad · infomercial · sponsored content · product placement

message purpose

PSAsales pitch

Persuasive commercial presentation

product promotion · brand promotion · marketing campaign · promotional material

content transparency

PSAnative advertising

Paid media matching platform style

sponsored content · advertorial · product placement · astroturfing · stealth marketing

Phrases
Family

public service announcement

Familiarity
Top 200,000
Profile
Known to kids · Timeless · Everyday, not technical · Rated G