startups

New business ventures

Startups are newly established businesses, typically technology companies seeking rapid growth.

The term implies venture capital funding, innovation, and risk—distinguishing startups from ordinary small businesses like restaurants or dry cleaners.

Startup culture emphasizes disruption, scalability, and eventual acquisition or public offering: She left her corporate job to join a startup.

Also used attributively: startup culture, startup funding.

funding

seed

Embryonic plant capsule

investors · equity · capital · financing · valuation · pitch · dilution · bootstrapping · runway · fundraising

culture

founder

One who begins something

  • cofounderJoint business originator
  • hustleEnergetic, aggressive action
  • garageEnclosed vehicle storage structure

Bangalore · Shenzhen · incubator · accelerator · mentorship · networking · hackathon · pivot · unicorn

innovation

disruptive

Tending to interrupt order

game-changing · transformative · technology · prototype · iteration · pivot · ideation · R&D · patent · lean

growth

scaling

Climbing or resizing

userbase · marketshare · revenue · hypergrowth · scale-up · retention · churn · metrics · KPIs · virality

business

B2B

Enterprise-to-enterprise commerce

  • B2CSelling directly to individuals
  • SaaSRemotely hosted software access
  • marketplaceVenue for commerce

monetization · freemium · subscription · profitability · exit · acquisition · IPO · merger · strategy · go-to-market

structure

incorporation

Forming a legal entity

  • LLCHybrid business entity abbreviation
  • DelawareFirst to join the Union
  • vestingGaining full ownership

board · advisors · legal · compliance · IP · trademark · shareholders · stakeholder · governance

Categories
Opposites
organizational maturity and establishment

startupsincumbents

Current holders of positions

institutions · multinationals · conglomerates · household names · stalwarts

growth trajectory and ambition

startupssmall businesses

Independently owned, limited-scale companies

family businesses · cottage industries · sole proprietorships · brick-and-mortar stores · local businesses

organizational lifecycle stage

startupsdinosaurs

Extinct prehistoric reptiles

sunset industries · has-beens · bureaucracies · bankruptcies

Phrases
Family

startup

Familiarity
Top 100,000
Profile
Timeless · Positive · Everyday, not technical · Rated G