freemium
Pay for upgrades
Freemium is a business model offering basic services free while charging for premium features.
The word blends free and premium.
Common in software and apps: The app is freemium—you can play for free, but paying removes ads and unlocks levels.
The strategy attracts users with no-cost access, converting some to paying customers.
Paid recurring access
- tieredHaving multiple levels
- ad-supportedRevenue from advertisements
- microtransactionsSmall payments within software
- monetizationConverting something into revenue
paywall · pay-to-play · revenue · conversion · SaaS · upsell · cross-sell · scalability
In favor of
- plusSign of increase
- goldElement seventy-nine
- platinumDense precious silvery metal
- eliteSuperior select group
VIP · advanced · enhanced · unlimited · paid · deluxe · subscriber
Act of obtaining something
- retentionContinued holding or possession
- engagementCommitment to wed or attend
- conversionAct of changing states
- analyticsSystematic examination of datasets
viral · userbase · onboarding · funnel · churn · activation · referral · stickiness
Fundamental in nature
- limitedRestricted in extent
- restrictedLimited in scope
- gatedHaving a barrier entrance
- unlockOpen a secured closure
members-only · tiered · entry-level · throttled · quota
Short trial presentation
- previewAdvance showing sample
- sampleSubset for study
- betaGreek alphabet's second letter
- evaluationDetermining worth or quality
introductory · temporary · taster · teaser · hands-on · pilot · test-drive · sandbox
Requiring no payment
- complimentaryFree or expressing praise
- unpaidNot yet compensated
- costlessRequiring no payment
- ad-supportedRevenue from advertisements
subscription
Paid recurring access
- tieredHaving multiple levels
- ad-supportedRevenue from advertisements
- microtransactionsSmall payments within software
monetization · paywall · pay-to-play · revenue · conversion · SaaS · upsell · cross-sell · scalability
pro
In favor of
elite · VIP · advanced · enhanced · unlimited · paid · deluxe · subscriber
acquisition
Act of obtaining something
- retentionContinued holding or possession
- engagementCommitment to wed or attend
- conversionAct of changing states
analytics · viral · userbase · onboarding · funnel · churn · activation · referral · stickiness
basic
Fundamental in nature
- limitedRestricted in extent
- restrictedLimited in scope
- gatedHaving a barrier entrance
unlock · members-only · tiered · entry-level · throttled · quota
demo
Short trial presentation
evaluation · introductory · temporary · taster · teaser · hands-on · pilot · test-drive · sandbox · time-limited
no-cost
Requiring no payment
- complimentaryFree or expressing praise
- unpaidNot yet compensated
- costlessRequiring no payment
- free stuffdemo, public domain, creative commons
- free stuff onlinestock photos, MOOCs
- fundingfunding, grant, loan, grants, venture capital
- subscription termsmonthly, gold tier, annual, yearly, VIP access
- subscriptionssubscriber, renewal date, monthly fee, annual plan, monthly plan
- digital economye-commerce, digital payments, online shopping, digital marketplace, digital markets
freemiumpremium
Added cost for better
paid · pay-to-play · paywall · one-time purchase · ad-supported
freemiumpaywalled
Blocked until purchased
gated · members-only · closed · exclusive · restricted
freemiumfreeware
Complimentary computer programs
open-source · public domain · gratis · libre · non-commercial
free, freedom, freed, freeing, freely, premium, frees, freebie, premiums