churn

Roil or swirl

Churn is vigorous agitation.

A churn is a container for making butter by shaking cream until the fat separates.

To churn is to agitate violently: The propeller churned the water.

A stomach churns with nausea or anxiety.

To churn out work is to produce it rapidly and mechanically.

In business, churn is customer turnover—the rate at which subscribers cancel: The streaming service struggled with high churn.

agitate

whisk

Looped wire mixer

  • swirlRotating, curving movement
  • frothMass of small bubbles
  • foamBubble-filled substance

thrash · convulse · roil · seethe · turbulence · vortex · tumble · jostle · disturb · disrupt

butter

buttermilk

Fermented dairy beverage

plunger · paddle · whey · cultured · farmhouse · homestead · artisanal · ghee · clarified · salted

finance

attrition

Gradual reduction through loss

customer · metrics · acquisition · engagement · lifetime · value · analytics · conversion · renewal · revenue

labor

turnover

Sales volume or attrition

recruitment · hiring · resignation · staffing · onboarding · headcount · redundancy · talent · employment · vacancy

turmoil

upheaval

Violent disturbance of order

  • unrestState of public disturbance
  • tumultNoisy, chaotic disturbance
  • chaosComplete disorder and confusion

ferment · agitation · instability · discord · strife · commotion · disarray · turbulence · disruption · conflict

sea

waves

Traveling energy disturbances

  • swellIncrease in size
  • foamBubble-filled substance
  • frothMass of small bubbles

roil · surge · turbulent · stormy · whitecaps · tempest · squall · maelstrom · tides · breakers

Categories
Opposites
physical agitation/motion

churnstillness

Complete lack of motion

calm · settle · subside · still · placid

emotional/mental turbulence

churncalm

Free from agitation

peace · serenity · tranquility · unflustered · settled

production/generation rate

churnstagnate

Cease to develop

halt · cease · stop · idle · standstill

Phrases
Family

churned, churning, churns, churners, churnings, churn up, churn out, butter churn, churn rate

Familiarity
Top 50,000
Profile
Known to kids · Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G