dilution
Making less concentrated
Dilution is the process of making something weaker or less concentrated by adding more of a solvent, typically water: The dilution of the chemical made it safe to handle.
The term extends to anything that gets watered down or diminished in strength—dilution of voting power, dilution of brand value.
In finance, share dilution occurs when a company issues new stock, reducing existing shareholders' ownership percentage.
Ownership in a corporation
- equityImpartial treatment or ownership value
- stakeSharpened post or share
- ownershipLegal right of possession
- sharesUnits of company ownership
stock · capitalization · securities · percentage · founders · round · funding · valuation
Reducing density or number
- viscosityFluid's flow resistance
- solventDissolving liquid or financially stable
- thinnerLiquid diluting agent
- turpentinePine-resin solvent
acetone · water · mixture · paint · concentration · consistency · ratio · blend
Introduction of impurities
- adulterationCorrupting by foreign substances
- debasementDiminishing worth or purity
- corruptionDishonest abuse of power
- taintingPolluting or corrupting
degradation · impurity · authenticity · integrity · quality · standards · unadulterated · compromise
Gradual intensity reduction
- diminishmentProcess of becoming smaller
- reductionMaking something smaller
- lesseningBecoming reduced in degree
- degradationDecline in condition
erosion · undermining · impairment · depletion · enfeeblement · dissipation · mitigation · softening
Sustained single-minded attention
- serialOccurring in ordered succession
- solutionAnswer or liquid mixture
- solventDissolving liquid or financially stable
- bufferProtective intermediate space
reagent · titration · pipette · volumetric · aliquot · molarity · saline · distilled
Sending written digital communications
- identityWho someone is
- overexposureExcessive amount of something
- expansionIncrease in scope
- licensingGranting official permission
franchise · consistency · recognition · equity · positioning · saturation · distinctiveness · differentiation
shareholding
Ownership in a corporation
- equityImpartial treatment or ownership value
- stakeSharpened post or share
- ownershipLegal right of possession
shares · stock · capitalization · securities · percentage · founders · round · funding · valuation · issuance
thinning
Reducing density or number
- viscosityFluid's flow resistance
- solventDissolving liquid or financially stable
- thinnerLiquid diluting agent
turpentine · acetone · water · mixture · paint · concentration · consistency · ratio · blend · solution
contamination
Introduction of impurities
- adulterationCorrupting by foreign substances
- debasementDiminishing worth or purity
- corruptionDishonest abuse of power
tainting · degradation · impurity · authenticity · integrity · quality · standards · unadulterated · compromise · essence
attenuation
Gradual intensity reduction
- diminishmentProcess of becoming smaller
- reductionMaking something smaller
- lesseningBecoming reduced in degree
degradation · erosion · undermining · impairment · depletion · enfeeblement · dissipation · mitigation · softening · tempering
concentration
Sustained single-minded attention
- serialOccurring in ordered succession
- solutionAnswer or liquid mixture
- solventDissolving liquid or financially stable
buffer · reagent · titration · pipette · volumetric · aliquot · molarity · saline · distilled · sterile
messaging
Sending written digital communications
- identityWho someone is
- overexposureExcessive amount of something
- expansionIncrease in scope
licensing · franchise · consistency · recognition · equity · positioning · saturation · distinctiveness · differentiation · focus
- perfumerymusk, middle notes, vanilla, essential oils, fragrance oils
- water processesevaporation, condensation, precipitation, infiltration, percolation
- watercolor paintingaquarelle, wash, wet-on-wet, drybrush, washes
- Analytical Chemistryanalyte, titration, chromatography, spectroscopy, concentration
- Lab Analysisspectrometer, spectrophotometry, spectroscopy, colorimeter, photometer
- liquidswater, milk, oil, blood, juice
dilutionconcentration
Sustained single-minded attention
condensation · saturation · thickening · enrichment · intensification
dilutionintensification
Increase in degree
concentration · strengthening · amplification · purification · enhancement
dilutionconsolidation
Combining into unified whole
concentration · accretion · buyback · accumulation · aggregation