AdBlock

Popup prevention software

AdBlock is browser software that prevents advertisements from displaying on websites.

Users install it as an extension to block pop-ups, video ads, and banner ads, resulting in faster page loads and fewer distractions.

The term has become somewhat generic, referring to any ad-blocking software regardless of brand.

Publishers and content creators often view ad blockers negatively since they interfere with advertising revenue.

I installed AdBlock because the pop-ups were unbearable.

software

extension

Added part or duration

filter · whitelist · blacklist · popup · tracker · script · addon · install · settings · disable

advertising

banner

Displayed strip with message

  • popupSuddenly appearing window
  • pre-rollAdvertisement before streaming content
  • sidebarAncillary text box

interstitial · overlay · sponsor · clickbait · malvertising · retargeting · autoplay · mid-roll · skippable · promoted

filtering

list

Sequence of recorded items

  • ruleGoverning principle or standard
  • elementBasic substance or factor
  • cosmeticSurface-level appearance enhancer

network · exception · syntax · regex · domain · selector · hide · allow · custom · third-party

ethics

revenue

Business income total

sustainable · whitelisting · donation · Patreon · paywall · freeloading · entitlement · compromise

detection

wall

Vertical enclosing structure

nag · overlay · workaround · stealth · evade · cat-and-mouse · reinsert · obfuscation

Opposites
ad visibility/delivery

AdBlockadware

Promotional software nuisance

Google Ads · pop-up ads · banner ads · targeted advertising · DoubleClick

revenue model stance

AdBlockadvertising industry

Commercial promotion business

Madison Avenue

user experience philosophy

AdBlockadware

Promotional software nuisance

malvertising · browser hijacker · spam · bloatware

Family

block, blocks, blocked, blocking, blocker, blockers, blockade, blockage

Familiarity
Top 1,000,000
Profile
Known to kids · Used worldwide · Rated G