signage

Billboards and banners

Signage is signs considered collectively, especially those providing information, direction, or advertising in a particular area: The mall's signage made it easy to find the food court.

The word often appears in discussions of design, wayfinding, or commercial display: They updated the store's signage to match the new branding.

wayfinding

arrow

Pointed shaft for shooting

route · pathway · intersection · guidepost · directory · map · landmark · beacon · milestone · corridor

advertising

billboard

Large outdoor advertising structure

hoarding · neon · storefront · marquee · awning · fascia · promotional · outdoor · roadside · transit

design

typography

Arranging letters for display

icon · symbol · contrast · legibility · visibility · reflective · illuminated · dimensional · vinyl · acrylic

branding

logo

Company identifying symbol

identity · storefront · fascia · dimensional · illuminated · monument · pylon · blade · projecting · awning

digital

LED

Semiconductor that glows

  • LCDLowest shared fraction bottom
  • screenDisplay or barrier
  • monitorDisplay or supervisor

electronic · scrolling · animated · video · interactive · touchscreen · kiosk · ticker · dynamic · programmable

warning

hazard

Source of potential harm

emergency · evacuation · prohibition · restricted · forbidden · high-voltage · biohazard · flammable · safety · stop

informational

notice

Become aware of

plaque · nameplate · hours · pricing · regulations · instructions · guidelines · accessibility · restroom · parking

Categories
Opposites
communication mode

signageoral communication

Speaking to convey information

PA system · public address · word of mouth · voice guidance · intercom

visibility/presence

signageblank walls

anonymity · hiddenness · unlabeled · unsigned · unposted

visibility/accessibility

signagehidden

Kept out of sight

unmarked · concealment · blank walls · private · indoors

Phrases
Family

signal, signature, resignation, designate, assignation, cosignatory

Familiarity
Top 200,000
Profile
Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G