flagships
Admirals' commanding vessels
Flagships are the leading or most important items in a group.
The word comes from naval usage—the flagship carried the fleet commander's flag.
Now it typically describes a company's premier products or locations: the flagship store in Manhattan, their flagship smartphone.
A flagship represents the best a brand has to offer, setting the standard for everything else in the line.
Superior select group
- iconicWidely recognized, enduring
- premierFirst in importance
- exclusiveLimited to one group
- renownedWidely known and esteemed
acclaimed · high-end · luxury · coveted · esteemed · distinguished · celebrated · legendary
Vehicles under unified command
- admiralSenior naval commander
- vesselReceptacle for contents
- commandAuthoritative instruction given
- squadronMilitary aviation unit
armada · galleon · frigate · warship · cruiser · destroyer · battleship · carrier
Utmost summit or spire
- epitomePerfect representative of type
- apexUppermost point or culmination
- zenithPoint straight overhead
- summitPeak or diplomatic gathering
peak · prime · paragon · acme · culmination · standard-bearer · leading · foremost
Handheld touchscreen computers
- vehiclesMachines for transportation
- electronicsStudy of circuits
- appliancesPowered household equipment
- gadgetsSmall mechanical contrivances
collections · models · lineup · range · series · catalogue · bestsellers · merchandise
At innovation's forefront
- pioneeringFirst to explore territory
- breakthroughSudden important advance
- advancedFar along in development
- revolutionarySeeking fundamental systemic change
state-of-the-art · prototype · next-generation · trailblazing · technology · bleeding-edge · groundbreaking · experimental
elite
Superior select group
renowned · acclaimed · high-end · luxury · coveted · esteemed · distinguished · celebrated · legendary · preeminent
fleet
Vehicles under unified command
squadron · armada · galleon · frigate · warship · cruiser · destroyer · battleship · carrier · navy
pinnacle
Utmost summit or spire
- epitomePerfect representative of type
- apexUppermost point or culmination
- zenithPoint straight overhead
summit · peak · prime · paragon · acme · culmination · standard-bearer · leading · foremost · preeminent
smartphones
Handheld touchscreen computers
- vehiclesMachines for transportation
- electronicsStudy of circuits
- appliancesPowered household equipment
gadgets · collections · models · lineup · range · series · catalogue · bestsellers · merchandise · releases
cutting-edge
At innovation's forefront
- pioneeringFirst to explore territory
- breakthroughSudden important advance
- advancedFar along in development
revolutionary · state-of-the-art · prototype · next-generation · trailblazing · technology · bleeding-edge · groundbreaking · experimental · futuristic
- watercraftboat, sailboat, kayak, canoe, vessels
- spacecraftspacecraft, starships, spaceship, Voyager 1, Voyager 2
- Ancient Naval Warfaregalleys, triremes, ramming, boarding, naval battles
- Piratespirate, buccaneer, corsair, corsairs, privateers
- naval equipmentaircraft carrier, aircraft carriers, carriers, battleship, battleships
- flagship storeBrand's primary retail location
- flagship productCompany's main commercial offering
- flagship universityState's preeminent public institution
- flagship phone
- flagship brandCompany's primary product identity