brochure
Folded information sheet
A brochure is a small booklet or pamphlet containing information or advertising about a product, service, place, or organization.
Brochures are typically folded sheets of paper with text and images, designed to be handed out or displayed in racks.
Pick up a brochure at the visitor center.
Travel agencies, real estate offices, and college admissions departments rely heavily on brochures to present information in an accessible, portable format.
Single-sheet printed handout
- pamphletUnbound topical booklet
- flyerPrinted advertisement sheet
- handoutFree distribution to recipients
- circularForming a closed curve
folder · trifold · bifold · insert · mailer · prospectus · catalogue · handbill
Organized effort toward goal
- promotionRank increase or publicity
- advertisingPaid promotional communication
- brandingCreating distinctive identity
- publicityMedia-driven awareness
launch · targeting · distribution · outreach · collateral · print · copywriting · call-to-action
Concise informational document
- documentationWritten proof or instructions
- referenceDirecting attention elsewhere
- guideLeader or instruction book
- manualWritten instructions for use
specifications · overview · features · benefits · instructions · FAQ · contact · services
Planned sequence of destinations
- destinationsPlaces one travels to
- tourismLeisure travel sector
- sightseeingVisiting places of interest
- attractionsThings that draw interest
landmarks · excursions · vacation · resorts · cruise · safari · getaway · maps
leaflet
Single-sheet printed handout
- pamphletUnbound topical booklet
- flyerPrinted advertisement sheet
- handoutFree distribution to recipients
circular · folder · trifold · bifold · insert · mailer · prospectus · catalogue · handbill · pullout
campaign
Organized effort toward goal
- promotionRank increase or publicity
- advertisingPaid promotional communication
- brandingCreating distinctive identity
publicity · launch · targeting · distribution · outreach · collateral · print · copywriting · call-to-action · tagline
factsheet
Concise informational document
- documentationWritten proof or instructions
- referenceDirecting attention elsewhere
- guideLeader or instruction book
manual · specifications · overview · features · benefits · instructions · FAQ · contact · services · pricing
itinerary
Planned sequence of destinations
- destinationsPlaces one travels to
- tourismLeisure travel sector
- sightseeingVisiting places of interest
attractions · landmarks · excursions · vacation · resorts · cruise · safari · getaway · maps · hotels
- advertisingad, ads, ad campaign, ad campaigns, advertising campaign
- graphic designlogo, font, typography, layout, color
- campus visitscampus tour, tour guide, campus map, info session, walking tour
- document typesPDF, doc, txt, RTF, HTML
- door-to-door salescanvassing, soliciting, solicitation, door knocking, direct sales
- informational materialspamphlet, leaflet, handout, flyer, fact sheet
brochureencyclopedia
Comprehensive subject-matter collection
tome · catalog · compendium · anthology · textbook
- travel brochurePrinted destination advertisement
- sales brochuresPrinted marketing handouts
- brochure designCreating promotional leaflet visuals