Seagram's

Canadian whisky maker

Seagram's is a brand name for alcoholic beverages, originally associated with the Seagram Company, once the world's largest distiller.

The name appears on various spirits and mixers: Seagram's Seven Crown, Seagram's gin, Seagram's ginger ale.

A Seven and Seven combines Seagram's 7 Crown whiskey with 7Up.

whiskey

rye

Hardy cereal crop

  • bourbonCorn-based American spirit
  • blendedMixed into uniformity
  • VOOff-screen vocal recording

aged · barrel · smooth · amber · caramel · vanilla · oak · charred · neat · sipping

distillery

Waterloo

Crushing, decisive defeat

aging · blending · stills · fermentation · spirits · production · Canadian · bottling · warehouse · copper

prohibition

bootlegging

Illegal alcohol production/sale

Montreal · repeal · moonshine · contraband · underground · temperance

dynasty

family

Related people together

Canadian · philanthropy · heir · succession · wealth · legacy · mogul · industrialist

corporate

conglomerate

Corporation spanning many industries

merger · diversification · divestiture · headquarters · shareholder · multinational · dissolution · spinoff · portfolio

brand

logo

Company identifying symbol

recognition · prestige · Canadian · premium · advertising · marketing · identity · reputation · iconic · vintage

mixers

tonic

Invigorating medicinal drink

fizz · non-alcoholic · refreshment · lemon-lime · highball · quench · carbonated · beverage

Categories
Opposites
production scale and craft

Seagram'scraft distillery

Small-scale spirit producer

microdistillery · craft whiskey · moonshine · home distilling

market positioning

Seagram'sMacallan

Luxury single malt brand

Grey Goose · Dom Pérignon

beverage type (abstinence)

Seagram'stemperance

Habitual moderation in behavior

sobriety · teetotalism · non-alcoholic beverages · soft drinks · abstinence

Family

distillery

Familiarity
Top 500,000
Profile
Mostly American · Concrete · Everyday, not technical · Rated PG