Heineken
Green bottle brew
Heineken is a Dutch brand of pale lager beer, recognizable by its green bottle and red star logo.
The name often stands in for generic imported or premium beer: Let's grab some Heinekens.
Founded in Amsterdam in 1864, it became one of the world's most widely distributed beers.
Cold-conditioned beer
Color of vegetation
- starLuminous astronomical object
- redPrimary color, warm
- logoCompany identifying symbol
- bottleContainer for liquids
label · slogan · marketing · sponsorship · advertising · premium · export · imported
Capital of Netherlands
- NetherlandsNorthwestern European constitutional monarchy
- HollandWestern Dutch region
- AmstelDutch lager brand
- AlfredMasculine given name
Freddy · family · brewery · founding · 1873 · heritage · tradition · export
Operating across multiple countries
- acquisitionAct of obtaining something
- distributionAllocation across recipients
- subsidiariesCompanies owned by another
- expansionIncrease in scope
markets · branding · portfolio · Tiger · Dos Equis · Tecate · Newcastle · operations
lager
Cold-conditioned beer
draught · keg · hops · malt · barley · foam · head · crisp · golden · refreshing
green
Color of vegetation
bottle · label · slogan · marketing · sponsorship · advertising · premium · export · imported · Champions League
Amsterdam
Capital of Netherlands
- NetherlandsNorthwestern European constitutional monarchy
- HollandWestern Dutch region
- AmstelDutch lager brand
Alfred · Freddy · family · brewery · founding · 1873 · heritage · tradition · export · European
multinational
Operating across multiple countries
- acquisitionAct of obtaining something
- distributionAllocation across recipients
- subsidiariesCompanies owned by another
expansion · markets · branding · portfolio · Tiger · Dos Equis · Tecate · Newcastle · operations · strategy
- BrandsNike, Coca-Cola, Apple, Google, Disney
- Beverage IndustryCoca-Cola, Pepsi, Starbucks, Budweiser, Dr Pepper
- Big BreweriesBudweiser, Coors, Miller, Pabst, Stella Artois
- European CompaniesAirbus, Allianz, AstraZeneca, Barclays, Bayer
- Dutch OrganizationsPhilips, KLM, Unilever, Booking.com, Ajax
- Lagerslager, pilsner, bock, pale lager, German pilsner
Heinekenstout
Heavy, dark brewed beverage
imperial stout · porter · Guinness · barleywine · double IPA