QR codes

Digital ticket patterns

QR codes are two-dimensional barcodes—square patterns of black and white modules that encode information readable by smartphone cameras and scanners.

Originally developed for tracking auto parts, they now appear everywhere: restaurant menus, payment systems, event tickets, product packaging.

Scanning a QR code typically opens a website or displays text.

Scan the QR code to see the menu.

scanning

smartphone

Handheld connected computer

  • cameraImage capturing device
  • appMobile device software
  • readerOne who peruses text

decode · capture · scan · recognition · autofocus · lens · point · aim · detect · read

visual

matrix

Ordered numerical arrangement

pattern · pixels · mosaic · checkerboard · modules · contrast · geometric · two-dimensional · alignment · timing

encoding

data

Facts for analysis

  • URLWeb location identifier
  • textWritten or printed words
  • encryptionConverting data into code

binary · capacity · compression · format · version · alphanumeric · bytes · storage · embed · generate

access

link

Point of connection

check-in · authentication · verification · login · unlock · entry · coupon · voucher · membership · pass

payment

wallet

Small case for currency

checkout · contactless · merchant · transfer · point-of-sale · invoice · receipt

commercial

marketing

Promoting goods to consumers

product · retail · inventory · tracking · campaign · promotion · billboard · poster · flyer · branding

Categories
Opposites
encoding technology generation

QR codesUPC codes

Striped product identification symbols

information access method

QR codesplain text

Unencoded readable characters

verbal communication · business cards

modernity of identification systems

QR codesprice stickers

Labels showing item costs

punch cards · card catalogs

Family

code, response, barcode, barcodes, QR code

Familiarity
Top 100,000
Profile
Known to kids · Used worldwide · Concrete · Everyday, not technical · Rated G