slacktivism
Low-effort online support
Slacktivism is activism that requires minimal effort—signing online petitions, sharing posts, changing profile pictures—without deeper engagement.
The term blends slacker and activism, implying that such gestures substitute for meaningful action: Retweeting isn't going to change anything—it's just slacktivism.
Critics dismiss it as self-congratulatory; defenders argue it raises awareness.
Showy ethical posturing
- performativeDone for appearance's sake
- superficialLacking depth or substance
- tokenismSuperficial inclusion efforts
- low-effortRequiring minimal work
bandwagon · lip-service · feel-good · self-congratulatory · surface-level · symbolic · hollow · ineffective
Labeled link for posts
- petitionFormal written appeal
- retweetRepublish another's post
- likeComparable to, or enjoy
- sharePortion given out
filter · e-petition · tweetstorm · emoji · infographic · shareable
Spreading quickly online
- trendingCurrently gaining widespread attention
- followersPeople who support someone
- engagementCommitment to wed or attend
- opticsScience of illumination
clout · algorithm · influencer · discourse · timeline · feed · platform · clickbait
State of perceiving reality
- exposureState of being unprotected
- solidarityUnity among allies
- visibilityRange of clear sight
- amplificationIncrease in intensity
mobilization · donation · volunteer · advocacy · grassroots
virtue-signaling
Showy ethical posturing
- performativeDone for appearance's sake
- superficialLacking depth or substance
- tokenismSuperficial inclusion efforts
low-effort · bandwagon · lip-service · feel-good · self-congratulatory · surface-level · symbolic · hollow · ineffective
hashtag
Labeled link for posts
share · filter · e-petition · tweetstorm · emoji · infographic · shareable
viral
Spreading quickly online
- trendingCurrently gaining widespread attention
- followersPeople who support someone
- engagementCommitment to wed or attend
optics · clout · algorithm · influencer · discourse · timeline · feed · platform · clickbait · doomscrolling
awareness
State of perceiving reality
- exposureState of being unprotected
- solidarityUnity among allies
- visibilityRange of clear sight
amplification · mobilization · donation · volunteer · advocacy · grassroots
- digital culturesocial media, memes, hashtags, viral content, influencers
- Online Activismonline petitions, clicktivism, e-petitions, viral campaign, tweetstorms
- activismboycotts, advocate, demonstrating, rallies, protests
- Modern Trendscancel culture, doom scrolling, doomscrolling, echo chambers, fake news
- hypocrisyhypocrisy, hypocrite, sanctimony, two-faced, self-righteousness
- Revolucionguerrilla, putsch, regimen
slacktivismactivism
Direct effort for reform
grassroots organizing · direct action · community organizing · civil disobedience · protest
slacktivismcivil disobedience
Peaceful refusal to obey
protest · marching · sit-ins · volunteering · canvassing