favorability
How well liked
Favorability is the quality of being viewed positively or approved of.
The term appears most often in polling contexts, where a politician's or public figure's favorability rating measures what percentage of respondents hold a positive opinion of them: Her favorability dropped ten points after the scandal.
More broadly, favorability describes how well-disposed people are toward something: The proposal's favorability among voters remains uncertain.
Kindly, generous spirit
- esteemFavorable opinion of worth
- admirationDeep respect felt
- appreciationRecognition of worth
- warmthHeat you feel
sympathy · benevolence · liking · fondness · respect · affection · receptiveness · receptivity
Capacity to win votes
- likabilityQuality of being pleasant
- marketabilityEase of selling something
- appealFormal review request
- buzzContinuous low drone
Unfair favor toward some
- biasUnfair inclination or prejudice
- predilectionPreexisting preference or bias
- inclinationDisposition toward something
- leaningTendency toward something
predisposition · tendency · proclivity · penchant · one-sidedness · nepotism · cronyism · tilt
Formal expression of support
- sanctionApproval or punitive measure
- ratificationFormal approval by authority
- supportTo uphold or sustain
- validationConfirming truth or accuracy
authorization · confirmation · consent · accreditation · certification · affirmation · assent · commendation
goodwill
Kindly, generous spirit
- esteemFavorable opinion of worth
- admirationDeep respect felt
- appreciationRecognition of worth
warmth · sympathy · benevolence · liking · fondness · respect · affection · receptiveness · receptivity · likability
electability
Capacity to win votes
- likabilityQuality of being pleasant
- marketabilityEase of selling something
- appealFormal review request
partiality
Unfair favor toward some
- biasUnfair inclination or prejudice
- predilectionPreexisting preference or bias
- inclinationDisposition toward something
leaning · predisposition · tendency · proclivity · penchant · one-sidedness · nepotism · cronyism · tilt · slant
endorsement
Formal expression of support
- sanctionApproval or punitive measure
- ratificationFormal approval by authority
- supportTo uphold or sustain
validation · authorization · confirmation · consent · accreditation · certification · affirmation · assent · commendation · agreement
benefit
Advantage or gain
- edgeBoundary or sharpness
- superiorityHigher rank or quality
- leverageBorrowed capital for amplified returns
upper-hand · headstart · lead · asset · boon · gain · plus · pro · vantage · dominance
- public opinionpublic opinion, public sentiment, polls, poll, approval
- brand perceptionbrand loyalty, trust, reputation, awareness, recognition
- pollingpoll, polling, pollster, opinion poll, exit poll
- electionsballot, ballots, voter registration, candidates, polls
- ratingsA rating, rating, one star, five stars, rating scale
favorabilityunfavorability
State of disapproval
disfavor · disapproval · unpopularity · disapprobation · ill repute
favorabilityunfavorability
State of disapproval
adversity · disadvantageousness · inauspiciousness · unfavorableness · inhospitableness
favor, favorite, favored, favorable, favoritism, unfavorable, favors, favorably, disfavor