marketability

Potential to sell

Marketability is how easily something can be sold or how appealing it is to potential buyers.

The term applies to products, services, skills, or people themselves: The degree will improve your marketability.

A house's marketability depends on location, condition, and price.

In finance, marketability refers specifically to how quickly an asset can be converted to cash.

commerce

branding

Creating distinctive identity

pricing · promotion · advertising · distribution · retail · e-commerce · segmentation · niche · targeting · launch

appeal

attractiveness

Pleasing quality that draws

salability · likability · sellability · bankability · presentability · palatability · viability · acceptability · suitability · credibility

profitability

revenue

Business income total

growth · valuation · capital · earnings · yield · ROI · monetization · leverage · assets · equity

demand

consumers

Those who buy goods

audience · demographics · preferences · needs · trends · forecasting · research · analytics · insights · testing

Categories
Opposites
commercial appeal

marketabilityunmarketability

State of being unsellable

undesirability · unpopularity · unattractiveness · obscurity · unsalability

value type

marketabilityintrinsic value

Worth independent of circumstance

inherent worth · artistic merit · aesthetic value · sentimental value · cultural significance

Family

market, marketing, supermarket, markets, marketplace, marketer, marketed, marketable, stock market

Familiarity
Top 200,000
Profile
Used worldwide · Timeless · Abstract · Rated G