Nike

Greek triumph goddess

Nike is an American sportswear company, one of the world's largest athletic brands.

The name comes from the Greek goddess of victory.

The company is identified by its swoosh logo and "Just Do It" slogan: She was wearing Nikes.

The Nike store was packed. (Lowercase nike refers to the Greek goddess.)

brand

swoosh

Rushing, sweeping sound

apparel · endorsement · sponsorship · marketing · lifestyle · athletic · puma · logo · iconic · checkmark

missile

defense

Protection against harm

rocket · interceptor · launcher · warhead · army · deployment · nuclear · radar · battery

Categories
Opposites
mythological concept

Nikedefeat

Victory over another

loss · failure · rout · vanquishment · downfall

athletic brand market position

NikeAdidas

German athletic apparel maker

Reebok · Under Armour · New Balance · Skechers · ASICS

brand symbolism and ethos

Nikeanti-consumerism

Opposition to excessive acquisition

slow fashion · minimalism · Patagonia · barefoot running · thrift store

Phrases
Family

Nikes

Familiarity
Top 100,000
Profile
Known to kids · Timeless · Concrete · Positive · Everyday, not technical · Rated G