ASICS
Tokyo athletic brand
ASICS is a Japanese athletic footwear and sportswear company, one of the major global brands alongside Nike and Adidas.
The name is an acronym from the Latin phrase *anima sana in corpore sano* (a sound mind in a sound body): I need new ASICS for marathon training.
The brand is particularly associated with running shoes.
East Asian archipelago nation
- KobeJapanese port city
- TokyoJapan's capital city
- sponsorshipFunded endorsement arrangement
- OlympicsGlobal athletic contest
marathon · heritage · corporate · endorsement · athletes · sportsmanship · apparel · gear
Long-distance footrace
- joggingSlow-paced locomotion exercise
- sprintingMaximum-speed locomotion on foot
- trackPath or monitored route
- trailPath through wilderness
racing · stride · gait · pronation · cushioning · mileage · pace · distance
Softening force or fall
- supportTo uphold or sustain
- softnessYielding to gentle pressure
- fitProper or healthy
- breathabilityAirflow through material
padding · arch support · shock absorption · ergonomic · lightweight · flexibility · snugness · responsiveness
Casual athletic footwear
- trainersThose who coach athletes
- running shoesFootwear for athletic movement
- cleatsSpiked sports shoes
- spikesSharp metal protrusions
court shoes · wrestling shoes · volleyball shoes · insoles · lacing · mesh · outsole · midsole
Japan
East Asian archipelago nation
- KobeJapanese port city
- TokyoJapan's capital city
- sponsorshipFunded endorsement arrangement
Olympics · marathon · heritage · corporate · endorsement · athletes · sportsmanship · apparel · gear · triathlon
marathon
Long-distance footrace
- joggingSlow-paced locomotion exercise
- sprintingMaximum-speed locomotion on foot
- trackPath or monitored route
trail · racing · stride · gait · pronation · cushioning · mileage · pace · distance · cross-country
cushioning
Softening force or fall
breathability · padding · arch support · shock absorption · ergonomic · lightweight · flexibility · snugness · responsiveness
sneakers
Casual athletic footwear
- trainersThose who coach athletes
- running shoesFootwear for athletic movement
- cleatsSpiked sports shoes
spikes · court shoes · wrestling shoes · volleyball shoes · insoles · lacing · mesh · outsole · midsole · stability
endurance
Sustained effort capacity
strength · training · recovery · cardio · workout · competition · athlete · determination · energy · vitality
- Cross-TrainersNike, Reebok, Adidas, New Balance, Under Armour
- Fitness BrandsPeloton, NordicTrack, Bowflex, Planet Fitness, Nautilus
- Fashion CompaniesTapestry, Hermes, Chanel, Burberry, Hugo Boss
ASICSNike
Triumph personified
New Balance · Under Armour · Saucony · Converse · Reebok