Americanisation

Adopting US ways

Americanisation is the British spelling of Americanization—the process of making something more American in character, or of adopting American customs, values, or practices.

The term often carries critical overtones, suggesting cultural imperialism or homogenization: Critics decry the Americanisation of British television.

It applies to language, business practices, food culture, and social norms.

cultural

Hollywood

American film industry center

pop culture · jeans · fast food · movies · television · baseball · suburbs · malls · advertising · branding

political

democracy

Rule by the people

soft power · hegemony · influence · diplomacy · alliance · military · liberalism · constitution · federalism · lobbying

linguistic

spelling

Correct letter sequence

centre · metre · catalogue · programme · apologise · organise · standardise · localisation · orthography · grammar

economic

globalisation

Worldwide economic and cultural integration

corporation · outsourcing · privatisation · deregulation · neoliberalism · trade · investment · multinational · retail · supermarket

technological

Silicon Valley

Bay Area tech corridor

smartphone · streaming · platform · Google · Apple · Microsoft · Amazon · Facebook · innovation · startup

Opposites
cultural influence direction

AmericanisationEuropeanisation

Adopting European practices

Russification · Islamisation · Africanisation · Latinisation · Germanisation

cultural preservation vs. transformation

Americanisationcultural preservation

Protecting community traditions and artifacts

indigenisation · localisation · nativism · heritage preservation · traditionalism

homogenisation vs. diversification

Americanisationcultural diversity

Multiple traditions in one society

multiculturalism · pluralism · balkanisation · fragmentation · diversification

Family

America, American, Americans, Americana, Americanize, Americanization, Americanised, Americanising, Americanism

Familiarity
Top 1,000,000
Profile
Mostly American · Timeless · Abstract · Rated G