roll out

Introduce to market

Roll out means to spread or extend something flat, typically by unrolling or using pressure: Roll out the dough until it's about a quarter-inch thick.

In business, roll out describes launching or introducing something new to the public: The company will roll out its updated app next month.

A rollout is the launch itself.

launch

debut

First public appearance

premiere · kickoff · commence · initiate · activate · deploy · implement · announce · present · establish

unfurl

carpet

Thick floor textile

  • blanketSoft bed covering
  • scrollWound document of parchment
  • mapSpatial representation of terrain

poster · awning · tarpaulin · canvas · yoga mat · sleeping bag · turf · sod · red carpet · fabric

flatten

dough

Flour-liquid mixture for baking

tortilla · flatbread · pizza · fondant · roti · chapati · paratha · lefse · phyllo · pie crust

military

troops

Military personnel collectively

battalion · brigade · regiment · platoon · squadron · division · infantry · artillery · mobilization · garrison

Categories
Opposites
deployment/launch

roll outwithdraw

Remove or pull away

discontinue · phase out · pull · retire · sunset

physical extension

roll outroll up

Gather into a cylinder

fold up · gather · bundle · retract · coil

gradual implementation

roll outphase out

End something incrementally

wind down · scale back · draw down · ramp down · retract

Family

rollout

Familiarity
Top 20,000
Profile
Known to kids · Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G