motion graphics
Animated digital designs
Motion graphics are animated visual elements—text, shapes, logos, icons—used in video, film, and digital media.
Unlike traditional animation, which tells stories through characters, motion graphics typically present information or create visual interest: title sequences, explainer videos, broadcast news graphics, social media ads.
The field sits at the intersection of graphic design and animation: She works in motion graphics for a streaming service.
- rotoscopingTracing filmed motion frame-by-frame
- animationTechnique creating movement illusion
- frame by frameEach image successively
- easingReducing strain or difficulty
- keyframesAnimation's anchor states
explainer · typography · title cards · rendering · morphing · visual storytelling · tweening · masking · looping · compositing · particle effects · broadcast · kinetic · transitions · Blender · video editing · advertising · 3D modeling
- videovideo, AVI, clip, footage, film
- visual mediafilm, video, drawing, photograph, television
- creative fieldsgraphic design, illustration, animation, photography, video production
- designdesign principles, functionality, emphasis, unity, graphic design
- digital mediawebsites, films, ebook, content creation, movies
- graphic designlogo, font, typography, layout, color
motion graphicsprint media
Published physical periodicals
painted murals · lithography · screen printing · letterpress