infographics

Pictorial information displays

Infographics are visual representations of information, data, or knowledge designed to present complex material quickly and clearly.

They combine charts, diagrams, icons, and minimal text to make statistics or processes easier to grasp: The article included an infographic showing how the vaccine works.

Common in journalism, marketing, and educational materials.

Singular: infographic.

visualization

charts

Visual data displays

timelines · flowcharts · heatmaps · piecharts · bar graphs · line graphs · scatterplots · treemaps · icons · pictograms

design

layout

Spatial arrangement of elements

illustration · composition · white space · alignment · contrast · iconography · branding · aesthetics · Canva · Adobe

educational

explainer

One who clarifies meaning

instructional · learning aid · curriculum · classroom · e-learning · knowledge transfer · concept map · teaching tool · student engagement · course material

data

statistics

Collected numerical information

datasets · metrics · figures · demographics · survey results · research findings · facts · numbers · ratios · rankings

communication

storytelling

Recounting events aloud

explanation · persuasion · messaging · key takeaways · highlights · digestible · shareable · viral · social media · headline

types

statistical

Relating to data analysis

geographic · hierarchical · interactive · animated · scrolling · poster · report · one-pager · fact sheet · carousel

Categories
Opposites
data presentation format

infographicsraw data

Unanalyzed collected information

spreadsheets · plain text · prose · tables · data tables

information density and accessibility

infographicswhite papers

Authoritative reports on issues

fine print · technical reports · technical papers · academic journals · academic papers

Family

infographic

Familiarity
Top 100,000
Profile
Known to kids · Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G