distribution channel
Product delivery route
A distribution channel is the path a product takes from manufacturer to consumer.
This includes wholesalers, retailers, and any intermediaries involved in moving goods to market: They sell direct-to-consumer, cutting out traditional distribution channels.
The term appears frequently in business and marketing contexts, often in discussions of supply chain strategy.
Bulk goods middleman
- retailerOne who sells goods
- resellerMerchant who redistributes goods
- intermediaryAgent linking two parties
- brokerTransaction intermediary for hire
dealer · vendor · supplier · franchise · marketplace · e-commerce · B2B · sales representative
Product delivery infrastructure
- fulfillmentState of achieved purpose
- warehousingStoring goods commercially
- shippingTransporting goods to destinations
- inventoryCatalog of held assets
freight · delivery · dispatch · cargo · transportation · customs · import · export
- app storeDigital software marketplace
- social mediaOnline content-sharing platforms
- websiteOnline page collection
- affiliate linkTracked URL earning commissions
SaaS · API · direct-to-consumer · webinar · influencer · SEO · clickstream
Transmitted media signal
- streamingReal-time digital delivery
- cableHeavy-duty woven line
- satelliteOrbiting celestial body
- syndicationMulti-outlet content distribution
platform · publishing · subscription · on-demand · network · affiliate · licensing · theatrical release
wholesaler
Bulk goods middleman
- retailerOne who sells goods
- resellerMerchant who redistributes goods
- intermediaryAgent linking two parties
broker · dealer · vendor · supplier · franchise · marketplace · e-commerce · B2B · sales representative · dealership
supply chain
Product delivery infrastructure
- fulfillmentState of achieved purpose
- warehousingStoring goods commercially
- shippingTransporting goods to destinations
inventory · freight · delivery · dispatch · cargo · transportation · customs · import · export · courier
online platform
- app storeDigital software marketplace
- social mediaOnline content-sharing platforms
- websiteOnline page collection
affiliate link · SaaS · API · direct-to-consumer · webinar · influencer · SEO · clickstream
broadcast
Transmitted media signal
syndication · platform · publishing · subscription · on-demand · network · affiliate · licensing · theatrical release · home video
- supply chainsupply, supplier, delivering, suppliers, vendor
- Channelsradio station, ABC, CBS, NBC, Fox
distribution channeldirect sales
Selling straight to consumers
direct-to-consumer · factory outlet · direct marketing · direct selling · disintermediation
distribution, channel, distribute, distributes, distributed, distributing, distributor, distributors, distributive