reseller
Buy-low, sell-higher merchant
A reseller buys goods or services from a manufacturer or distributor and sells them to others, typically end consumers or smaller businesses.
Unlike retailers who may modify or brand products, resellers often sell items largely unchanged, acting as intermediaries in the supply chain.
The term appears frequently in technology and telecommunications, where companies purchase software licenses, hosting services, or phone plans in bulk to resell: We bought our domain through an authorized reseller.
Resellers may add value through customer support or bundling.
Venue for commerce
- retailSales to end users
- ecommerceInternet-based buying and selling
- wholesaleBulk sales to merchants
- amazonFormidable warlike woman
storefront · vendor · merchant · trader · flipper · arbitrage · dropshipper · stockist
Bulk sales to merchants
- bulkMain mass or size
- sourcingObtaining from suppliers
- procurementObtaining goods externally
- stockGoods kept for sale
supply · warehouse · fulfillment · logistics · distribution · consignment · dropshipping · liquidation
Added percentage for profit
- marginEdge of a page
- arbitrageExploiting price discrepancies
- commissionPayment for services rendered
- revenueBusiness income total
earnings · ROI · pricing · discount · wholesale price · retail price · profit margin · flipper
Previously belonging to another
- refurbishedRestored to working order
- usedAlready been employed
- vintageQuality from past eras
- thriftCareful use of resources
consignment · secondhand · renewed · certified · reconditioned · flipped · upcycled · antique
Inflated-price ticket reseller
- face valuePrinted denomination shown
- premiumAdded cost for better
- markupAdded percentage for profit
- concertLive musical performance
event · sports · aftermarket · broker · secondary market · sold out · demand · limited
marketplace
Venue for commerce
amazon · storefront · vendor · merchant · trader · flipper · arbitrage · dropshipper · stockist · boutique
wholesale
Bulk sales to merchants
- bulkMain mass or size
- sourcingObtaining from suppliers
- procurementObtaining goods externally
stock · supply · warehouse · fulfillment · logistics · distribution · consignment · dropshipping · liquidation · overstock
markup
Added percentage for profit
- marginEdge of a page
- arbitrageExploiting price discrepancies
- commissionPayment for services rendered
revenue · earnings · ROI · pricing · discount · wholesale price · retail price · profit margin · flipper · spread
preowned
Previously belonging to another
- refurbishedRestored to working order
- usedAlready been employed
- vintageQuality from past eras
thrift · consignment · secondhand · renewed · certified · reconditioned · flipped · upcycled · antique · collectibles
scalper
Inflated-price ticket reseller
- face valuePrinted denomination shown
- premiumAdded cost for better
- markupAdded percentage for profit
concert · event · sports · aftermarket · broker · secondary market · sold out · demand · limited · VIP
- traderstrader, merchant, retailer, vendor, dealer
- retailretail sales, Amazon, marketplace, clearance, retail clerks
- merchantstraders, merchant, merchants, retailers, vendors
- secondhand shoppingthrift store, thrift shop, flea market, goodwill, consignment
- ticket sellersbox office, ticket booth, ticket window, ticket counter, will call
- supply chainsupply, supplier, delivering, suppliers, vendor