wholesaler

Retailer's merchandise source

A wholesaler is a business or person who buys goods in large quantities from manufacturers and sells them to retailers rather than directly to consumers.

The wholesaler occupies the middle of the supply chain: The store sources its inventory from a wholesaler in New Jersey.

Wholesalers typically offer lower per-unit prices in exchange for bulk purchases.

merchant

dealer

One who sells goods

broker · agent · merchant · shopkeeper · outlet · emporium · bazaar · entrepreneur · businessman · salesman

distribution

distributor

Entity channeling goods downstream

jobber · channel · logistics · warehousing · fulfillment · B2B · network · territory · regional · national

bulk

warehouse

Bulk goods storage building

quantities · volume · cargo · shipment · consignment · crates · cartons · containers · bales · lot

trade

import

Obtain from overseas

commerce · transaction · negotiation · contracts · marketplace · exchange · arbitrage · procurement · sourcing · trading

Categories
Opposites
distribution channel position

wholesalerretailer

One who sells goods

retail store · shopkeeper · end consumer · storefront · boutique

transaction role

wholesalerbuyer

One who acquires things

purchaser · customer · client · purchasing agent · wholesale buyer

Phrases
Family

wholesale, wholesalers, wholesales, wholesaling

Familiarity
Top 200,000
Profile
Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G