ballyhoo

Sensationalized public attention

Ballyhoo is loud, extravagant publicity or promotion—the kind of exaggerated fanfare used to drum up attention: Despite all the ballyhoo, the movie flopped.

The word suggests more noise than substance, hype that may not deliver.

As a verb, to ballyhoo something is to promote it aggressively: They ballyhooed the product launch for months.

commotion

hullabaloo

Noisy uproar or fuss

  • uproarNoisy public disturbance
  • clamorLoud persistent noise
  • ruckusNoisy, disruptive commotion

kerfuffle · tumult · brouhaha · fuss · ado · to-do · stir · flap · hubbub · pandemonium

hype

buzz

Continuous low drone

marketing · advertising · buildup · fanfare · showmanship · puffery · pitch · plug · blitz · splash

exaggeration

hyperbole

Rhetorical extreme exaggeration

inflation · puffery · magnification · dramatization · boasting · braggadocio · grandiloquence · stretching · overkill · distortion

spectacle

pageantry

Elaborate ceremonial display

  • paradeCeremonial public procession
  • fanfareCeremonial brass announcement
  • pompOstentatious display of dignity

ceremony · gala · extravaganza · display · show · celebration · procession · flourish · heraldry · cavalcade

nonsense

hogwash

Foolish or untrue talk

poppycock · claptrap · hooey · twaddle · baloney · codswallop · bunkum · tommyrot · drivel · rubbish

predatory

houndfish

Large, elongated marine predator

saury · garfish · skipper · Atlantic · billfish · gamefish · trolling · baitfish · reef · tropical

Categories
Opposites
noise and commotion level

ballyhooquiet

Lacking in sound

silence · stillness · hush · peace · tranquility

promotional intensity and style

ballyhoounderstatement

Intentional diminishment for effect

restraint · modesty · subtlety · discretion · reticence

evaluation and public discourse

ballyhoocriticism

Judgment of faults

censure · denunciation · condemnation · disparagement · decry

Family

ballyhooed, ballyhoos, ballyhooing

Familiarity
Top 20,000
Profile
Timeless · Abstract · Everyday, not technical · Rated G