Twix

Caramel biscuit candy

Twix is a candy bar consisting of a biscuit base topped with caramel and coated in chocolate, sold as two separate fingers in one package.

The name suggests "twin biscuits." Introduced in 1967, it became one of the best-selling chocolate bars worldwide.

I'll take the left Twix.

candy

chocolate

Sweet from cacao seeds

Mars · wrapper · fun-size · miniatures · candy bar · snack · coating · milk chocolate · crunchy · chewy

variants

left

Departed or portside

dark chocolate · salted caramel · gingerbread · limited edition · holiday · seasonal · ice cream bar · spread · bites · minis

consumption

unwrapping

Removing a covering

sharing · pairing · craving · indulgence · satisfying · lunchbox · road trip · break time · dessert · guilty pleasure

marketing

campaign

Organized effort toward goal

advertisement · branding · packaging · logo · jingle · rivalry · debate · humor · social media · viral

Categories
Opposites
bar structure

TwixMilky Way

Galaxy containing Earth

3 Musketeers · Charleston Chew · Toblerone · Bit-O-Honey · truffle

brand positioning/market segment

TwixLindt

Swiss chocolate company

Godiva

brand positioning in candy market

TwixSnickers

Peanut caramel candy bar

Kit Kat · Butterfinger · PayDay · 100 Grand

Phrases
Family

twist, twin, twine, betwixt

Familiarity
Top 100,000
Profile
Known to kids · Timeless · Concrete · Positive · Everyday, not technical · Rated G