paid posts

Bought social media

Paid posts are social media content or blog articles that advertisers pay creators to publish, promoting a product, service, or brand.

The payment may be disclosed or hidden—regulations increasingly require transparency, but enforcement varies.

The term spans influencer marketing, sponsored content, and native advertising: Half her Instagram is paid posts for skincare brands.

Also called sponsored posts.

Related

promoted · branded · content · content creator · monetized · affiliate · endorsement · Instagram · social media · swipe up · blog · disclosure · hashtag · feed · native · partnership · commission · campaign

Categories
Opposites
compensation status

paid postspro bono work

Free professional services

authenticity/origin

paid postsorganic content

Non-sponsored online material

user-generated content · word-of-mouth · native content

algorithmic treatment

paid postsviral content

Family

paid, posts, post, paying, pays, payers, payees, payment, payments

Familiarity
Top 500,000
Profile
Used worldwide · Everyday, not technical · Rated G