brand ambassadors
Company face people
Brand ambassadors is the plural of brand ambassador, a person who represents and promotes a company or product, typically through personal endorsement and social media presence.
The role blurs the line between employee and influencer—some are paid staff, others are customers who receive free products or perks in exchange for public enthusiasm: The cosmetics company recruited college students as brand ambassadors.
- endorserOne who publicly approves
- celebrity endorsementFamous person promoting products
- thought leaderInfluential industry expert
- spokespersonAuthorized representative communicator
- paid partnershipCompensated promotional arrangement
promoter · influencer · content creator · sponsored post · unboxing video · marketer · collaborator · advocate · representative · trendsetter · sponsorships · communicator · campaigner · word-of-mouth · storyteller · authenticity · engagement · product placement
- brandingtaglines, logos, slogans, color schemes, packaging
- celebrity marketingendorsement deals, sponsorships, paid posts, Instagram posts, testimonials
- Media & Publicitysocial media, branding, reach, impressions, engagement
- Sports Adssports marketing, athlete endorsements, endorsement deals
- VIPscelebrities, superstars, head of state, stars, legend
- Advertising DollsPillsbury Doughboy, Michelin Man
brand ambassadorssilent majority
Presumed moderate, publicly mute multitude