commercialised
Turned into product
Commercialised is the British spelling of commercialized—made into something designed to generate profit.
A commercialised holiday has become more about selling products than its original meaning: Christmas has become so commercialised.
The term often carries disapproval, suggesting that commercial interests have corrupted something once pure or authentic: The festival lost its soul once it got commercialised.
Large outdoor advertising structure
- jingleBrief advertising melody
- sloganMemorable promotional phrase
- infomercialExtended TV sales broadcast
- endorsementFormal expression of support
promotion · campaign · broadcast · airtime · teaser · spot · publicity · exposure
Converting something into revenue
- capitalismPrivate profit-based economy
- merchandisingPromoting and selling goods
- licensingGranting official permission
- royaltiesOngoing payments to creators
revenue · commodification · consumerism · exploitation · corporatization · sellout · profiteering · franchise
For widespread commercial sale
- homogenizedMade uniformly consistent throughout
- genericNot brand-name
- formulaicFollowing a set template
- watered-downReduced in strength
diluted · sanitized · accessible · mass-produced · cookie-cutter · standardized · popularized · dumbed-down
Creating distinctive identity
- packagingProtective product enclosure
- logosBrand identification symbols
- targetingSelecting as objective
- placementPutting somewhere specific
retail · distribution · merchandising · positioning · demographics · focus-groups · point-of-sale · cross-promotion
billboard
Large outdoor advertising structure
- jingleBrief advertising melody
- sloganMemorable promotional phrase
- infomercialExtended TV sales broadcast
endorsement · promotion · campaign · broadcast · airtime · teaser · spot · publicity · exposure · placard
monetization
Converting something into revenue
- capitalismPrivate profit-based economy
- merchandisingPromoting and selling goods
- licensingGranting official permission
royalties · revenue · commodification · consumerism · exploitation · corporatization · sellout · profiteering · franchise · shareholders
mass-market
For widespread commercial sale
- homogenizedMade uniformly consistent throughout
- genericNot brand-name
- formulaicFollowing a set template
watered-down · diluted · sanitized · accessible · mass-produced · cookie-cutter · standardized · popularized · dumbed-down · mainstream
branding
Creating distinctive identity
- packagingProtective product enclosure
- logosBrand identification symbols
- targetingSelecting as objective
placement · retail · distribution · merchandising · positioning · demographics · focus-groups · point-of-sale · cross-promotion · tie-ins
commercialisednoncommercial
Not for profit
charitable · pro bono · non-profit · nonprofit · uncommercialised
commercialisedauthentic
Verified as original
uncommercialised · uncompromised · unsullied · genuine · grassroots
commercialisedartisanal
Made by skilled craftspeople
handcrafted · homemade · cottage industry · small-scale · independent
commercialism, commercialise, commercialises, commercialisation, commercialising