commercialise
Make profit-driven
Commercialise is the British spelling of commercialize—to turn something into a source of profit or to exploit it for commercial purposes.
An inventor commercialises a discovery by bringing it to market.
Critics complain when holidays or movements become commercialised, meaning stripped of original meaning in pursuit of money: The festival has been completely commercialised.
Commercial undertaking or initiative
- corporationLegally separate business entity
- startupNew business enterprise
- ventureRisky new undertaking
- franchiseLicensed business operation
incorporation · partnership · entrepreneurship · company · firm · conglomerate · subsidiary · spin-off
Worldwide economic and cultural integration
- scalingClimbing or resizing
- growthIncrease in size
- franchisingLicensing a business model
- licensingGranting official permission
mergers · acquisitions · diversification · exporting · multinational · outsourcing · offshoring · penetration
Business income total
- profitGain exceeding expenditure
- pricingEstablishing monetary amounts charged
- commodificationTransforming into sellable goods
- royaltiesOngoing payments to creators
licensing · patent · trademark · copyright · subscription · paywall · freemium · sponsorship
For widespread commercial sale
- mainstreamDominant cultural current
- shoppingAcquiring goods at retailers
- retailSales to end users
- trendsPrevailing directions of change
fast-fashion · disposable · consumption · demand · products · gadgets · lifestyle · buying
Paid promotional communication
- brandingCreating distinctive identity
- promotionRank increase or publicity
- campaignOrganized effort toward goal
- endorsementFormal expression of support
sponsorship · merchandising · packaging · positioning · launch · rollout · targeting · segmentation
enterprise
Commercial undertaking or initiative
- corporationLegally separate business entity
- startupNew business enterprise
- ventureRisky new undertaking
franchise · incorporation · partnership · entrepreneurship · company · firm · conglomerate · subsidiary · spin-off · IPO
globalization
Worldwide economic and cultural integration
- scalingClimbing or resizing
- growthIncrease in size
- franchisingLicensing a business model
licensing · mergers · acquisitions · diversification · exporting · multinational · outsourcing · offshoring · penetration · footprint
revenue
Business income total
- profitGain exceeding expenditure
- pricingEstablishing monetary amounts charged
- commodificationTransforming into sellable goods
royalties · licensing · patent · trademark · copyright · subscription · paywall · freemium · sponsorship · dividends
mass-market
For widespread commercial sale
- mainstreamDominant cultural current
- shoppingAcquiring goods at retailers
- retailSales to end users
trends · fast-fashion · disposable · consumption · demand · products · gadgets · lifestyle · buying · spending
advertising
Paid promotional communication
- brandingCreating distinctive identity
- promotionRank increase or publicity
- campaignOrganized effort toward goal
endorsement · sponsorship · merchandising · packaging · positioning · launch · rollout · targeting · segmentation · publicity
commercialisenationalise
Transfer to state control
give away · open-source · donate · socialise · collectivise
commercialized, commercialize, commercialism, commercializing, commercializes, commercialised, commercialises, commercialisation, commercialising