vertical video

Tall phone footage

Vertical video is video footage shot or displayed in portrait orientation—taller than it is wide.

The format emerged with smartphones, which users naturally hold upright: She scrolled through vertical videos on TikTok.

Once considered amateurish by filmmakers accustomed to widescreen, vertical video now dominates social media platforms designed for mobile viewing.

platform

TikTok

Short-form video service

Vine · Periscope

creation

smartphone

Handheld connected computer

vlog · livestream · raw · unpolished · spontaneous · authentic · DIY · user-generated content · content creator · influencer

format

portrait

Artistic depiction of someone

letterboxing · crop · dimensions · resolution · widescreen · horizontal · square · reframe · rotate · export

engagement

algorithm

Finite problem-solving procedure

shares · comments · virality · hashtags · trending · monetization · analytics · watch time · swipe · scroll

Categories
Opposites
orientation

vertical videowidescreen

Horizontally extended display format

landscape mode · ultrawide · anamorphic · letterbox

platform/aesthetic convention

vertical videobroadcast television

Free over-the-air programming

aspect ratio orientation

vertical videolandscape mode

Wider-than-tall display setting

video · widescreen format · video

Family

vertical, video, vertically, verticality, videos, videotape, videotaped, videotaping, videographer

Familiarity
Top 200,000
Profile
Known to kids · Used worldwide · Concrete · Everyday, not technical · Rated G