undercutting
Sabotaging from below
Undercutting is weakening or undermining something, often by offering a lower price than competitors: The new store is undercutting everyone on electronics.
It can also mean sabotaging from beneath: His comments kept undercutting her authority.
In golf and tennis, undercutting means hitting below the ball to create backspin.
Reduced price offered
- lowballDeliberately understate cost
- bargainFavorable purchase price
- markdownReduction in retail price
- clearancePermitted passage or approval
sale · loss leader · predatory pricing · price war · wholesale · budget · cheap · cut-rate
Becoming progressively less
- belittlingExpressing contempt or dismissiveness
- disparagingExpressing negative judgment
- denigratingCriticizing to damage reputation
- deprecatingExpressing disapproval or belittlement
trivializing · minimizing · downplaying · degrading · cheapening · delegitimizing · discounting · undermining
Deliberate disruption of operations
- subversionUndermining established authority
- weakeningBecoming less strong
- destabilizationCausing loss of stability
- erosionGradual wearing away
sapping · compromising · discrediting · betrayal · backstabbing · treachery · disloyalty · double-crossing
Gradual wearing away
- cliffVertical rock wall
- overhangSection projecting beyond support
- wave actionMotion of ocean swells
- coastalOf the shoreline
riverbank · sediment · weathering · excavation · cavern · limestone · sandstone · slumping
discount
Reduced price offered
clearance · sale · loss leader · predatory pricing · price war · wholesale · budget · cheap · cut-rate · reduced
diminishing
Becoming progressively less
- belittlingExpressing contempt or dismissiveness
- disparagingExpressing negative judgment
- denigratingCriticizing to damage reputation
deprecating · trivializing · minimizing · downplaying · degrading · cheapening · delegitimizing · discounting · undermining · dismissing
sabotage
Deliberate disruption of operations
- subversionUndermining established authority
- weakeningBecoming less strong
- destabilizationCausing loss of stability
erosion · sapping · compromising · discrediting · betrayal · backstabbing · treachery · disloyalty · double-crossing · scheming
erosion
Gradual wearing away
- cliffVertical rock wall
- overhangSection projecting beyond support
- wave actionMotion of ocean swells
coastal · riverbank · sediment · weathering · excavation · cavern · limestone · sandstone · slumping · collapse
kerf
Incision from a blade
router · bevel · chamfer · dado · notch · carving · chisel · gouge · recess · inlay
- hair stylingblow dryer, blow drying, curling iron, blow-dry, curling wand
- competitive responseprice cut, price war, discount, rebate, coupon
- erosionerosion, wearing, wearing down, beach erosion, river erosion
- geohazardslandslides, rockslide, mudslide, mudflow, subsidence
- market rivalryrivalry, rivals, competitors, competition, price war
- shoreline erosionwave action, storm surge, tidal currents, scouring, overwash
undercuttingoverpricing
Charging beyond worth
price gouging · marking up · premium pricing · price inflation · price matching
undercuttingsupporting
Bearing or sustaining
reinforcing · bolstering · strengthening · buttressing · backing
undercuttingshoring up
Strengthening with supports
reinforcing · buttressing · underpinning · supporting · fortifying