upsell
Push pricier options
Upsell is a sales technique where a seller encourages a customer to buy a more expensive version or add extras to their purchase: The waiter tried to upsell us on the premium wine.
As a noun, it's the upgraded item itself or the act of offering one.
The practice is ubiquitous in retail, hospitality, and online commerce—every Would you like fries with that? is an upsell.
Gathered items tied together
- add-onOptional supplementary component
- packageWrapped item for delivery
- upgradeRaise to higher standard
- extrasAdditional items included
value-added · ancillary · complementary · attachment · extension · module · options · features
Frequency of sound
- convinceCause to believe
- recommendSuggest with approval
- suggestOffer an idea indirectly
- influencePower to affect others
coax · entice · cajole · sweet-talk · smooth-talk · nudge · prompt · encourage
Raise to higher standard
- deluxeSuperior in quality
- luxuryExpensive nonessential comfort
- high-endPremium quality tier
- exclusiveLimited to one group
enhanced · superior · top-tier · elite · platinum · gold · VIP · first-class
Edge of a page
- profitGain exceeding expenditure
- monetizationConverting something into revenue
- conversionAct of changing states
- yieldProduce or relinquish
Cone directing flow
- checkoutPayment completion process
- point-of-saleWhere transactions occur
- segmentationDivision into sections
- targetingSelecting as objective
bundle
Gathered items tied together
- add-onOptional supplementary component
- packageWrapped item for delivery
- upgradeRaise to higher standard
extras · value-added · ancillary · complementary · attachment · extension · module · options · features · customization
pitch
Frequency of sound
influence · coax · entice · cajole · sweet-talk · smooth-talk · nudge · prompt · encourage · sway
upgrade
Raise to higher standard
exclusive · enhanced · superior · top-tier · elite · platinum · gold · VIP · first-class · express
margin
Edge of a page
- profitGain exceeding expenditure
- monetizationConverting something into revenue
- conversionAct of changing states
funnel
Cone directing flow
- checkoutPayment completion process
- point-of-saleWhere transactions occur
- segmentationDivision into sections
targeting · personalization · retention · engagement · analytics
- e-commercecheckout, shopping cart, online shopping, cart, online retail
- hotelshotel staff, hotel room, accommodations, hotelier, innkeeper
- car salescar dealership, car dealerships, dealerships, dealer, auto dealership
- fast foodMcDonald's, Burger King, Wendy's, Taco Bell, KFC
- restaurant termskitchen, table, gratuity, seat, reservations
- salessale, sales, salesperson, salesman, saleswoman