commodify

Turn into product

To commodify something is to treat it as a commodity—something to be bought, sold, or traded.

The term usually carries critical weight, suggesting that market logic has invaded where it doesn't belong: Critics say social media companies commodify our attention, The festival commodified indigenous culture.

Healthcare, education, personal data, and human relationships are frequently described as commodified when reduced to transactions.

commercialize

monetize

Convert to revenue

marketizeApply commercial principles to
productizeMake market-ready for sale
merchandiseCommercial products offered

corporatize · privatize · brand · franchise · commercialize · mass-produce · industrialize · package · exploit · license

valuation

price

Monetary value assigned

worthDegree of importance
valueImportance or price
costRequired payment amount

asset · appraise · quantify · measure · currency · exchange · monetization · profitability · devalue · speculate

trade

exchange

Mutual giving and receiving

barterDirect goods-for-goods exchange
transactionExchange of goods/money
dealAgreement or distribution

import · export · negotiate · broker · wholesale · auction · globalization · tariff · logistics · e-commerce

consumerism

materialism

Prioritizing goods over spirit

consumptionUsing up of resources
brandingCreating distinctive identity
shoppingAcquiring goods at retailers

advertising · capitalism · trends · fashion · demand · products · spending · luxury · status · lifestyle

commodify

monetize

price

exchange

materialism

commodify

Opposites

Phrases

Categories

Family