productize
Turn into merchandise
Productize means to transform something—a service, skill, or internal tool—into a standardized product that can be sold or scaled.
A consulting firm might productize its expertise into software; a company might productize an internal process into a marketable offering: We need to productize this before we can sell it to other businesses.
The word carries business jargon overtones.
Convert to revenue
- commoditizeMake interchangeable for trade
- scalabilityCapacity for growth
- packagingProtective product enclosure
- licensingGranting official permission
franchise · revenue · profit · pricing · marketability · branding · merchandise · retail
Staged public introduction
- releaseTo let go
- debutFirst public appearance
- go-liveSystem becomes operational
- betaGreek alphabet's second letter
MVP · introduction · unveiling · announcement · deployment · ship · iteration · roadmap
First functional specimen
- designPurposeful creative planning
- developmentProgress toward maturity
- ideationForming mental concepts
- conceptualizeForm a mental picture
iterate · refine · standardize · systematize · modularize · framework · blueprint · spec
monetize
Convert to revenue
- commoditizeMake interchangeable for trade
- scalabilityCapacity for growth
- packagingProtective product enclosure
licensing · franchise · revenue · profit · pricing · marketability · branding · merchandise · retail · sales
rollout
Staged public introduction
beta · MVP · introduction · unveiling · announcement · deployment · ship · iteration · roadmap · milestone
prototype
First functional specimen
- designPurposeful creative planning
- developmentProgress toward maturity
- ideationForming mental concepts
conceptualize · iterate · refine · standardize · systematize · modularize · framework · blueprint · spec · requirements
- buzzwordssynergy, leverage, paradigm, stakeholder, scalable
- commercializationcommercialize, monetize, market, sell, merchandise
productizecustomize
Alter to fit preferences
bespoke · tailor · personalize · individualize · white-glove
productizeprototype
First functional specimen
ideate · experiment · proof-of-concept · pilot · conceptualize
- mass productionLarge-scale standardized fabrication
- production lineSequential manufacturing process
- productivity toolsApplications boosting work output
- music productionCrafting audio tracks
- film productionCreating motion pictures
- theater productionPerformed dramatic work
production, productive, productivity, unproductive, reproduction, reproductive, coproduction