cash cow

Reliable revenue source

A cash cow is a business, product, or investment that generates steady, reliable profit with minimal effort or additional investment.

The term comes from dairy farming, where a mature cow produces milk consistently without much intervention.

In business strategy, cash cows are typically established products in mature markets that fund newer ventures.

The company's flagship software became a cash cow that financed all their experimental projects.

profitability

money-spinner

Highly profitable venture

bankable · income stream · revenue source · earnings · gravy train · breadwinner · meal ticket · golden goose · bonanza · windfall

business

revenue stream

Continuous source of earnings

franchise · monopoly · licensing · royalties · dividends · blue chip · mainstay · pillar · anchor · subsidiary

investment

portfolio

Collected works or assets

  • dividendsProfits paid to shareholders
  • equityImpartial treatment or ownership value
  • capitalWealth used for investment

stocks · bonds · securities · funds · asset · wealth · blue-chip · mutual funds · endowment · yield

metaphor

bovine

Of the cattle family

  • dairyMilk-based foods collectively
  • udderMammalian mammary organ
  • milkingExtracting animal dairy fluid

herd · pasture · farmer · livestock · cattle · graze · barn · feed · fatted calf

reliability

steady

Fixed, not fluctuating

secure · proven · resilient · robust · unfailing · predictable · low-maintenance · guaranteed · mature · established

Categories
Opposites
profitability and financial return

cash cowmoney pit

Endlessly expensive undertaking

bottomless pit · loss leader · white elephant · albatross · boondoggle

risk and stability

cash cowspeculative investment

Money risked hoping for gain

gamble · long shot · wild card · moonshot · startup

BCG matrix positioning

cash cowdog

Domesticated barking mammal

money pit · resource drain · question mark · problem child · star

Family

cow, cash, cows, cashier, cowed, cashes, cashing, cashed, cashiers

Familiarity
Top 100,000
Profile
Used worldwide · Timeless · Positive · Everyday, not technical · Rated G